Fashion As Design.

What We Wear – How We Wear It – Why We Wear It – What It Means – How It’s Made. These five simple questions are more important now than they ever have been before.   Life has become a system of mass-identification rituals.  Group-likes, viral-trends, social-shames – whatever.  We have flooded the internet with […]

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The Breakers Hotel.

Henry Flagler opened The Breakers Hotel to support his newly constructed Florida East Coast Railway. In 1896 it was known as the Palm Beach Inn.  Guests flocked and soon began requesting rooms with views “over the breakers (waves)” and thus, was renamed The Breakers Hotel in 1901.  Rooms were $4 a night and included 3 […]

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Fashion & Water Consumption.

Do you know how much water it takes to make a tee shirt? 713 Gallons. Do you know how much water is used to make a pair of jeans? 1800 Gallons. These are insane statistics.  Based on simple math, we figure we’re saving millions of gallons of water by wearing vintage clothing.   For context, […]

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Greg Brady X Stanley Desantis

Everybody knows Barry Williams, who played Greg Brady in The Brady Bunch.  You see a simple Greg Brady promo tee that’s been nicely autographed and dedicated to ‘Jasmine,’ by Mr. Williams himself. Do you know who made this tee?  Enter Mr. Stanley DeSantis – actor, pop culture merchant and soap dealer.  Mr. Desantis’s filmography includes […]

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